With over 80% of all transactions starting from an online search, it is almost impossible to ignore the importance of a strong web presence these days. No matter what your business is selling you can almost be certain that your prospective customers.

This may be our most common question, and it’s a good one. The type of results and the time to see results are going to vary based on (1) the services you are using and (2) the aggressiveness of your marketing efforts. More comprehensive marketing strategies tend to yield better, quicker results.

Pay per click can most certainly be one of the quickest ways to blow through a marketing budget without any results, when you don’t know what you’re doing. A professionally set and managed pay per click campaign can yield very quick, consistent increases in relevant traffic to your website.

PPC is an acronym for Pay Per Click – a form of online advertising that allows companies to show ads on the major search engines and social networks based on key phrases or demographic information. The idea of pay per click is to have relevant ads only show when a user performs a search or meets a certain set of demographic info that an advertiser has selected. One of the most well-known, and effective, pay per click ad platforms is Google AdWords.